What is Sustainability? Sustainability is defined as the harmonious integration of environmental health, social equity, and economic vitality to build communities that are thriving, healthy, diverse, and resilient—both now and for future generations. It acknowledges the deep interconnections between ecological, social, and economic systems and embraces a holistic, systems-based approach to problem-solving. Practicing sustainability means …
https://youtu.be/y2PHwSdFqA0 Reboost 3D Metamorphosis Animation Sound Reference HitsLab (2025). Product Launch Advertising Commercial Music | Royalty-free Music. [online] Pixabay.com. Available at: https://pixabay.com/music/future-bass-product-launch-advertising-commercial-music-301409/ [Accessed 10 Mar. 2025].
Use Of Colour I apply Tufte’s principle of colour by using bright, vibrant colours—such as orange, lime green, and watermelon—on the Reboost labels. These colours are carefully chosen to distinguish each flavour, ensuring instant recognition and creating a strong visual identity for the product. In the animation, I use these colours to guide the viewer’s …
Visual Design Treatment- How Will I Incorporate Tufte’s Principles Tufte’s use of colour Tufte’s use of colour focuses on clarity, hierarchy, and logical organization rather than decoration. He believed colour should encode information, not be random. For example, colour gradients represent elevation, with lighter shades for high points and deeper tones for low points World …
Introduction This development blog aims to develop a conceptual stop-motion animation storyboard for the energy drink brand Reboost , The animation must compliment the energy drink and bring the flavours and packaging to life, demonstrating the consistent energy release through a series of conceptual transitions and this ensures the target audiences will be able to …
The conceptual design for Reboost Energy Drink revolves around the theme of metamorphosis, symbolizing the transformation of natural fruit into a revitalizing energy drink. This aligns with my core mission for Reboost: to provide older consumers with a natural, healthy energy boost. The metamorphosis theme highlights both the physical transformation of fruit into a drink …
Conceptual Design Idea (metamorphosis) and Research Read More »
Early Design Prototyping Cab- E During my competitor research, I found Uber and Bolt to be the best websites for online taxi companies due to their excellent use of white space and minimalistic design. Their streamlined layouts and limited options make navigation intuitive and user-friendly, ensuring a seamless experience for customers. Uber Wesbite Uber’s website …
I created a comprehensive 64-page PDF document as part of my design portfolio. This portfolio showcases a refreshed brand and visual identity, an integrated multichannel marketing campaign, and a detailed social media and marketing strategy. Additionally, it includes examples of merchandise designs to demonstrate how the branding elements are applied across various mediums. Instead of …
Low fidelity low-fid for home low-fid for donation page When designing the low-fidelity layout for Welcome House, I began by visualizing key sections that reflect the organization’s mission and values. I sketched out various layouts, focusing on essential components such as a welcoming hero section with a bold message and call-to-action, an “Our Impact” section …
Making sure that the organization’s vision, values, and operations are in line with a dedication to social responsibility and diversity required careful consideration of ethical issues during the Welcome House design process. Cultural sensitivity was my first ethical consideration. It is imperative that Welcome House respects cultural differences and connects with the varied communities it …
Specific instances where sustainable and ethical practices were applied Read More »
